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Expand your business by exporting
Exporting can be a profitable way of expanding your business, spreading your risks and reducing your dependence on the local market. Research shows that, on average, exporting companies are more profitable than their non-exporting counterparts. Exporting exposes you to new ideas, management practices, marketing techniques, and ways of competing that you wouldn’t have experienced by staying at home. All this considerably improves your ability to compete in the domestic market as well. By growing out of your borders, you can become more efficient and increase your productivity. Exporting companies have better growth prospects, highly skilled and productive staff and tend to adapt technology and best practice techniques faster. Especially if you have a limited domestic market, you should think about exporting - around a quarter of new exporters are born globals. Global brands can be built from small local producers – especially from coutries members of the EU.
Successful exporters are adaptable, well-organised and committed to growing their business internationally. Companies that do well at home can generally export. You first need to learn how foreign markets operate and how your company can adapt to this environment. International business also has a language that is somewhat different from domestic sales. Learning new terms and concepts is essential – but not difficult. Distributor.si can help you on the export journey. Exporting will give your company prospects for growth in profits and competitiveness. The Slovene and Croatian markets are fairly open to international forces so if you are successful in your country, there is a good chance your product or service will meet international competition. Developing a new market anywhere requires an investment of time and resources. You need to be sure at the start that export will benefit your company. Any new business strategy requires commitment – and none more so than exporting. You need to have a member of your staff signed on to the company's export success and we can help them with any advice and data.
An exporting strategy is an essential component of your business plan. Keep it simple, and be sure we're as involved in achieving export results for you, as you are. Why have an export strategy? Developing a sound export strategy helps you define your exporting aims and match your resources to those aims. Your exporting strategy will help you manage the market sectors you have identified as core business. Focusing your resources enables you to provide quality responses and service to your new export customers. A well-developed exporting strategy will help in dealing with a range of service providers. It singles you out as a company that has well-developed, realistic goals and programs designed to achieve them. Exporting strategy must be integrated with your company’s overall business plan. Align export activities with daily operations and avoid any conflicts between your domestic and international activities.
We are sure you understand the areas where you have a strong competitive advantage. These areas may include your technology, your staff or business systems. Determine how best to use them to achieve your exporting goals. Also identify any weaknesses. Bring your key export goals into sharp focus – so you know exactly where to aim your efforts.
An exporting strategy needs external review. Your export adviser, bankers, financial advisers and business consultants can provide valuable help, but don't forget to consult business people from the target market - at Distributor.si, we can provide the answers for you.